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Get the measure of your PR The William Murray Way

Bill Gates famously said, ‘If I was down to the last dollar of my marketing budget, I’d spend it on PR!’ But why? How did he know what return he was going to get, and how could he be sure it was delivering value? If you can’t measure it, you can’t improve it For your […]

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Rubbish! High Street Chains’ Food Waste Revealed

As part of The Grocer’s Waste Not Want Not Campaign, a number of quick service restaurants (QSRs) have recently been found severely lacking in their attempts to deal with the mammoth issue of food waste. Out of ten high street names, only three food giants – Pret, KFC and Greggs – were found to be […]

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Foodie Fun at the National Restaurant Awards 2017

This week, a few of us were invited to the National Restaurant Awards where the UK’s 100 top restaurants (as decided by 180 chef, restauranteurs and food critics) were revealed. Many industry events can often seem a bit stiff but these never are. There were huge cheers all around the Hurlingham Club last night for […]

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Move Over Meat – It’s World Meat Free Day

Vegans, vegetarians and flexitarians rejoice! World Meat Free Day (12th June) is here again and it’s the perfect excuse to rope your carnivorous friends into tackling your diet for the day. Struggling to convince them of the benefits of a meat free lifestyle? By going meat free for just one day you can save the equivalent daily […]

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5 Things Not to Miss At The Taste of London Festival

Every year Regent’s Park is transformed into a treasure trove of foodie delights during the Taste of London festival (14th-18th June). As always, there are so many amazing treats in store that it’s tricky to narrow down which stalls should be a top priority. But there’s no need to fear, we’re here to help with […]

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Clean up on Aisle 2: Why own-label products are on the up

Following the swell of inflation, Brits are starting to feel the pinch. Food inflation currently stands at 2.9%, meaning that over the past 3 months we’ve tacked on an additional £27 to our grocery bills. According to Chris Hayward, consumer specialist at Kantar Worldpanel: “That £27 may not seem like much, but if inflation continues […]

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The future is now

This week William Murray attended the final of the 2017 Springboard FutureChef final at Westminster Kingsway College. The FutureChef competition inspire young people (aged 12-16) to cook, providing a much needed talent pipeline into apprenticeships for the industry. The final was the culmination of months of hard work by the 12 finalists, who successfully outcooked […]

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Steak your reputation on British Beef

Cows might have their hooves firmly on the ground, but beef is flying high in foodservice. In fact it’s the only protein group in growth across all sectors¹. Beef is a steadfast winner with consumers, but it’s also undergoing something of an image makeover, with sugar replacing red meat as the nemesis of nutritionists. AHDB’s […]

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Beyond publicity: B2B PR as a business driver

In case you hadn’t heard (we’ve barely mentioned it) we picked up not one, not two, but three B2B Marketing Awards back in November. And today, the good folks who run the competition published an interview with our CEO, Anita Murray, on all things B2B PR. You can read the full piece here. From the […]

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PRmoment Awards 2017 – we’re a finalist!

Attracting more than 850 high quality entries and an esteemed judging panel, the PRmoment Awards is a key date in the UK PR calendar. We’re looking forward to them already. Especially after today’s news that we’ve made the final for B2B PR Agency of the Year and B2B Campaign of the Year (for our ‘Dishing up advice on gluten-free‘ campaign  […]

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