Close

A crisis is always cooking. Will you avoid a roasting?

Crisis. It’s every company’s worst nightmare. Something bad happens. The media catches wind of it. And your reputation is on the line. And today, news travels fast. Particularly when you add social media in to the mix. All of a sudden, that crisis can spread like wildfire. And then go on smoldering in the background, […]

Read more Like this post0

Noetic sets out to help hotels see the whole picture

May we introduce our newest client, Noetic – the business performance specialist that uses powerful technology to radically improve hotels’ profitability. By helping hotels make sense of their own data in ways they never thought possible, Noetic helps hotels see the whole picture – so they can make the most of every room, every guest, […]

Read more Like this post0

Why great campaigns start with audience personas

Businesses don’t make decisions. Businesses don’t think, feel, or do anything. People do. That’s why – for any campaign – the first step should always be to identify and understand the people you need to influence. Not just the business they work for. That’s why we create audience personas. And we start by asking the […]

Read more Like this post0

The chicken, the whole chicken, and nothing but the chicken

Last week KFC avoided an investigation in to its ‘The Whole Chicken’ advertising campaign, which features chickens strutting their stuff to DMX’s ‘X Gon’ Give It To Ya’. The Advertising Standards Agency (ASA) received almost 500 complaints, for a plethora of reasons ranging from the depiction of chickens being “disrespectful, “offensive” and “distressing”, to the […]

Read more Like this post0

The top 40 most award-winning PR agencies

The good folks over at PRmoment have published a league table of the top 40 most award winning PR firms in the UK. And guess who made the top flight? With two strong wins at the 2017 PRmoment Awards and a spattering of shortlisted entries over the past 12 months, William Murray is sitting pretty […]

Read more Like this post0

5 Things Not to Miss At The Taste of London Festival

Every year Regent’s Park is transformed into a treasure trove of foodie delights during the Taste of London festival (14th-18th June). As always, there are so many amazing treats in store that it’s tricky to narrow down which stalls should be a top priority. But there’s no need to fear, we’re here to help with […]

Read more Like this post0

Clean up on Aisle 2: Why own-label products are on the up

Following the swell of inflation, Brits are starting to feel the pinch. Food inflation currently stands at 2.9%, meaning that over the past 3 months we’ve tacked on an additional £27 to our grocery bills. According to Chris Hayward, consumer specialist at Kantar Worldpanel: “That £27 may not seem like much, but if inflation continues […]

Read more Like this post0

William Murray Communications scoops a double at PRmoment Awards

We’ve only gone and done it again! Hot off the heels of picking up three B2B Marketing Awards at the end of last year, we took two more trophies home at last night’s PRmoment Awards 2017. We always had a feeling we were the best – and all those judges can’t be wrong. The PRmoment Awards have quickly become a […]

Read more Like this post1

Beyond publicity: B2B PR as a business driver

In case you hadn’t heard (we’ve barely mentioned it) we picked up not one, not two, but three B2B Marketing Awards back in November. And today, the good folks who run the competition published an interview with our CEO, Anita Murray, on all things B2B PR. You can read the full piece here. From the […]

Read more Like this post1

PRmoment Awards 2017 – we’re a finalist!

Attracting more than 850 high quality entries and an esteemed judging panel, the PRmoment Awards is a key date in the UK PR calendar. We’re looking forward to them already. Especially after today’s news that we’ve made the final for B2B PR Agency of the Year and B2B Campaign of the Year (for our ‘Dishing up advice on gluten-free‘ campaign  […]

Read more Like this post0
Go top